Tech organizations understand the importance of harnessing innovation to capture growth opportunities and maximize success. This mean tech providers must evolve their product portfolio, apply innovative technology to their operations, and adopt new go-to-market strategies that yield consistent results.
This workshop provides a detailed look into how such companies can devise strategies, plan effectively, and protect their innovation in order to succeed and stay ahead in today’s rapidly changing market. Join in as we dive in to how they can seize growth opportunities by uncovering methods to capture and protect innovation in a rapid development environment and explore best practices that can help you create value in their portfolio!
The Why: Attendees of the workshop will get the tools they need to create value from innovation efforts within their own organizations. They’ll learn how to shift from traditional linear models into quick cycles of experimentation so they can quickly integrate IP strategy into their product development with higher quality and expected ROI outcomes. They will leave feeling confident about their next steps towards creating high impact projects that innovate efficiently without sacrificing viability or intellectual property protection.
- Understand the common challenges facing tech organizations when innovating in a rapid development landscape (Agile or DevOps)
- Learn best practices to adopt that integrate IP strategies into your product development and go-to-market strategies
- Gain tips on how to use agility and data-driven decision-making to generate value in your product and IP portfolios that helps you
- Capitalize on the growth potential, get stakeholder buy-in, or attract investment
This session is for…Technology leaders, Startup Leaders, Product Leaders, Scrum Masters.